With PRODATA’s call center software, Köln Messe manages its worldwide sales Call centers and sales offices in over 100 countries are active for Köln Messe. In the process, all customer data converge simultaneously on one customer database via onefactory, the web-based CRM tool. This allows the company to always have an up-to-date and immediate evaluation of its campaigns.

For the worldwide partners and offices, this sales and telemarketing system can be used in any desired language – an invaluable advantage in the international orientation of the Köln Messe company.