If your sales numbers are stagnant, results are off, or even if sales of a particular product are sluggish, the salespeople in the specialty stores or even your sales staff can play a considerable role. One of the triggers for falling or unchanged sales figures can often be the lack of or even incorrect employee motivation.

Your sales can be increased and the perception of your brand strengthened, provided you use the right tools of motivation. The decisive factor here is the recognition and targeted management and reward of their performance.

Significant increase in sales with non-monetary incentive schemes.

By paying out commissions, the retail partner and employee get the feeling of being rewarded for successful work. Unfortunately, this lever usually only provides a short-term motivational boost. To reach sales goals faster and increase your sales in the long run, a non-monetary incentive system for your sales staff or salespeople in dealerships is a good idea.

However, a successful seller’s club should be developed based on a well thought-out concept and adapted to your needs.
This means setting measurable sales goals and how to achieve them, providing transparency, and incentivizing all classes of salespeople to perform to the best of their ability within given opportunities. You can break down these defined targets into specific measures and sub-targets for individual countries, sales territories or branches.